Colorado-based Company Launches First Line of Mobile Cases for the iPhone 6/6s


New iPhone Case Release:  cradl Bubbles, Blocks and Tree Designs Now for Sale at

Boulder, Colorado, April 20, 2016 —  The Colorado-based company, cradl, has launched its line of stunningly rugged mobile device cases that complement the already sleek design of the iPhone 6 and 6s. Founded by entrepreneur Elizabeth Dining and her teenage daughter Erin Watt, cradl is made entirely in the U.S.A, and features a low-profile, stylish design made from lightweight, ultra-slim materials.

The three unique designs (bubbles, blocks and tree), two of which were designed by Erin herself, come in an array of vibrant color combinations and sell for $32 each. In an effort to give back, $.50 of every case sold goes toward cradl’s capital funding projects. cradl cases are now for sale at and online at the following locations: Best Buy, Home Depot, Toys“R”Us, Walmart, Micro Center, HUB Telluride and B&H.

cradl was recently tested by a certified military drop test specialist and survived 25 continuous drops, each at a different angle, from 4 ft. onto plywood with cement backing. Made with dual-density construction, the cases feature a rigid internal skeleton that is co-molded with a shock absorbing, non-slip outer shell for a better grip.  The raised corners offer added screen protection when the phone is face down, which allows for edge-to-edge swiping and provides full access to the entire screen. Additionally, the Bubbles and Blocks designs allow for secure storage for credit cards or cash, and the angled volume rocker switch offers easier use than the typical flat buttons.

“Despite the saturated market, Erin and I realized there was a void of cases that offered both style and rugged protection,” says Founder, Elizabeth Dining. “With cradl, we really focused on finding the perfect blend of distinctive style and protective functionality so customers no longer have to sacrifice one for the other.”

cradl has received its Trademark in both the United States and Japan and has been issued a utility patent by the United States Patent Office on its low-profile, full-screen access case design. An additional utility patent and three design patents are currently pending. For more information, visit

About cradl
cradl was founded in Boulder, Colorado by entrepreneur Elizabeth Dining and her teenage daughter Erin Watt, on a mission to create a mobile device case that offered both style and protection. This pursuit resulted in the perfect blend of form and function, as displayed in all three premiere designs – Bubbles, Blocks and Tree – currently offered for the iPhone 6s/6. cradl mobile cases feature a low-profile, stylish design that boasts dual-density construction, incorporating a rigid internal skeleton with a shock-absorbing outer shell. In other words, rugged can be stunning! Erin is now working on case designs for the Samsung Galaxy S6 Edge. For more information, visit You can also find cradl on Facebook, Twitter, Pinterest and Instagram.

Eleah Hamilton

Leave a Reply

Your email address will not be published. Required fields are marked *