Privacy Policy

This privacy policy applies to cradlcase.com, operated by cradl. ltd. (“cradl,” “Us,” or We”). This privacy policy describes how cradl collects and uses the personal information you provide on our website: cradlcase.com. It also describes the choices available to you regarding our use of your personal information, and how you can access and update this information.

We value your privacy, and make this policy easily accessible throughout our site to assist you in understanding the way information is handled in the course of using this site. At cradl we want to make your online experience enjoyable and safe. Because we gather certain types of information about our users, we want you to fully understand our policies surrounding the attainment and use of that information.

Information use of voluntary submission data

cradl collects two types of information about users: optional user provided information (“Voluntary Submission Data”) and information gathered through tracking and aggregation of information derived mainly by collating page views throughout our site (“Usage Tracking Data”).

Voluntary Submission Data includes requests to receive our electronic newsletters, to participate in our message boards or forums, from participation in polls, surveys, warranty validation, or to make purchases from the site. This information may contain a user’s name, email address, phone number, address, payment information and social media handles.

Usage Tracking Data allows us to better contour our content to user needs and helps us better understand the demographics of our audience.

Please be aware that our website includes links to other websites whose privacy practices may differ from those of cradl If you submit personal information to any of those sites, your information is governed by their respective privacy policies. We encourage you to carefully read the privacy policy of any website you visit. Similarly, some of our pages utilize framing techniques to serve content to from our partners, while preserving the look and feel of our site. Please be aware that you are providing your personal information to these third parties and not to cradl

Our website includes social media features, such as the Facebook Like button. These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. Your interactions with these features are governed by the privacy policy of the company providing it.

Registration and use of voluntary submission data

We may provide your personal information to our affiliates and companies that provide services to help us with our business activities, such as shipping your order or offering customer service. These companies are authorized to use your personal information only as necessary to provide these services to us. We will not share your personal information with any other third party organizations except with your express consent.

Registration is not required in order to use or access this website. However, registration is required for warranty validation purposes. Registration information will only be used for internal purposes.

Accordingly, if you do fill out a survey, form, or testimonial on our site, and in the process provide us with personal information, rest assured that any such information you provide will not be shared with any third-party organization other than our service providers, except with your express consent. We use this information to notify contest winners and award prizes, to monitor site traffic or personalize the site, and to send participants an email newsletter. We also display personal testimonials of satisfied customers on our site, in addition to other endorsements. With your consent we may post your testimonial along with your name. If you wish to update or delete your testimonial, you can contact us using our contact information below.

Our website offers a publicly accessible blog. You should be aware that any information you provide in these areas may be read, collected, and used by others who access them. To request removal of your personal information from our blog or community forum, contact us at the contact information below. In some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so and why. Some of our pages, including our blog, utilize framing techniques to serve content to and from our service providers, while preserving the look and feel of our site. Please be aware that you are providing your personal information to these third parties.

cradl uses information voluntarily given by our users to enhance their experience on our website, whether to provide interactive or personalized elements on the sites, or to better prepare future content based on the interests of our users. We do not supplement any Voluntary Submission Data from any third party sources.

We also provide visitors to our website the opportunity to receive communications from us. These communications may include a periodical newsletter, product promotions, polls, surveys, and any other information that we feel may be pertinent to the visitor. You may opt out of receiving any non-service related communications by emailing us at support@cradlcase.com, by clicking on the ‘unsubscribe’ link in any email we send to you, or by replying to any email we send you and entering the word UNSUBSCRIBE in the subject line.

Use of usage tracking data

cradl collects user traffic usage characteristics throughout its website. However, we do not correlate this data with individual user information. cradl may analyze usage statistics according to a user’s domain name, browser type, and MIME type by reading this information from data contained in the user’s browser.

cradl may collect and catalog search terms that users employ in our search function, but this tracking is not associated with individual users. We may use tracking information to determine the areas of our site most important to users, based on the characteristics of usage or traffic of those areas. We will not use this data to track what any particular individual users read, but rather the performance of each page. This may help us to build a better web-based experience for you.

Log files, cookies, and other tracking technologies

This website utilizes industry standard analytics packages that gather limited information on visitors to our website automatically, and stores this anonymous information in server log files. This information may include IP addresses, browser type, referring pages, operating system used and date/time stamps. This information does not identify individual users; it is used only for site administration, as well as for analysis of website usage and trends.

cradl, our affiliates, and our service providers (e.g. marketing partners, analytics providers, or payment processors) utilize technologies such as: cookies, beacons, tags and scripts. These technologies are used in analyzing trends, administering the site, tracking users’ movements around the site and to gather demographic information about our user base as a whole. We may receive reports based on the use of these technologies by these companies on an individual as well as an aggregated basis.

We use cookies for our shopping cart, to remember users’ settings (e.g. language preference), to enable us to track and target the interests of our users so as to enhance the overall experience of using our site, and for authentication purposes. Users can control the use of cookies at the individual browser level. If you reject cookies, you may still use our site, but your ability to use some features or areas of our site, such as our blogs, polls, and surveys may be limited.

We partner with a third party to manage our advertising on other sites. Our third party partner may use technologies such as cookies to gather information about your activities on this site and other sites, in order to provide you advertising based upon your browsing activities and interests. If you wish to not have this information used for the purpose of serving you interest-based ads, you may opt out by emailing us at support@cradlcase.com. Please note this does not opt you out of being served ads. You will continue to receive generic ads.

Third parties with whom we partner to provide certain features on our site (e.g., YouTube) use local shared objects (LSOs) such as HTML5 or Flash to collect and store information. Various browsers may offer their own management tools for removing HTML5 LSOs.

Access to personal information

If your personally identifiable information changes, or if you no longer wish us to possess your information, you may request correction, updating, or deletion of your information by emailing us at support@cradlcase.com. You also may make your request by phone or postal mail at the address/phone number indicated in the contact information below. We will respond to your request to access within 30 days.

We will retain your information for as long as your account is active or as reasonably useful for commercial purposes. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Security

We follow accepted industry standards to protect any personal information you have provided to us. However, please be aware that no method of electronic transmission or storage can ever be 100% secure. Therefore – as is the case with any organization – we are not in a position to guarantee the absolute security of your information.

Nevertheless, the security of your personal and financial information is extremely important to us. We insure confidentiality and security in our online shopping experience in the following ways:

Personal information, including your credit card number, is encrypted and sent only over secure Internet lines. While using Secure Socket Layer (SSL) technology, your Microsoft Internet Explorer or Firefox browser will let you know when the line is secure. Internet Explorer and Firefox use a “lock” icon for their browsers. These “locks” will appear on the browser when using a secure line. On both browsers the “http:” pre-fix will read “https:” when accessing a secure server. If these indicators are present, you can be confident of a secure data transaction.

We do not store your complete credit card information on our internal web server. Once you place your order, we send the order to our main order processing system using a private network. If you choose to have us safely store your credit card number for future ordering convenience, we will only store partial information. If you choose not to store your credit card information with us, it will be deleted entirely from our web records once your order is completed.

We take your financial security seriously and are confident that we have made shopping on our website safe for all customers. We employ various firewalls and other security tactics to keep your information secure.

While there is risk inherent in every Internet transaction, be assured that we are working hard to ensure that risk is minimal.

Legal disclaimer

As indicated, we reserve the right to disclose your personal information:

  • as required by law, such as to comply with a subpoena, or similar legal process;
  • when we believe that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request;
  • if cradl is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or a prominent notice on our website of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information,
    to any other third party with your prior consent to do so

Changes to this policy

By using this site, you consent to the collection and use of this information by cradl If we make any material changes, we will notify you by email or by means of a notice on this Site or by an email to your address on file prior to the change becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices.

Contact details

If you have any questions or concerns regarding this privacy policy, or you wish to contact us by postal mail, our contact information is as follows:

cradl. ltd.
ATTN: Privacy
3980 Broadway
Suite 103
Boulder, Colorado 80304

Phone: 1 (844) 350-5683

Email: support@cradlcase.com

This privacy policy was last updated on January 1, 2015.